Estling Village in Denville to Host Public Grand Opening

Estling Village, the new luxury townhome-style rental community located just a short walk from the Denville Train Station and vibrant downtown, will officially grand open to the public during a three-day celebration on April 29 through May 1.

Prospective residents will enjoy tours of the community’s two model homes, elegant clubhouse and scenic grounds while learning about special grand opening incentives.

Estling Village Exterior 1

The opening celebration follows a strong preview period which resulted in more than 40 percent of the community’s 100 residences already leased, according to JMF Properties, which specializes in transit-oriented development throughout the region. A number of residents have already moved in and are enjoying their beautiful new homes and this ultra-convenient location.

“The interest in Estling Village and the sought-after lifestyle it offers has been building since we first announced our plans for this well-located property near mass transit and downtown Denville’s shops and restaurants,” said Joe Forgione, the founder and principal of JMF Properties Group. “To see that interest advance to leases and resident activity is both exciting and rewarding. We’re delighted to now be at the point in the development process where we can officially Grand Open the community and fully showcase the Estling Village lifestyle.”

Estling Village Exterior


JMF Properties created six distinct single-level and multi-story floor plans for Estling Village that range from 965 to 1,296 square feet of living space. Both one- and two-bedroom layouts with up to 2-half baths are offered, including a den/library available in select homes. Monthly rents start from $1,900 for one-bedroom floor plans and $2,100 for two-bedroom residences.

Continue reading

40 Park presents opportunity

The Sunday Star Ledger highlights Morristown’s 40 Park! 

Downtown Morristown features a brand of urban vitality that energizes the entire community. New retial stores and restaurants are opening daily, and residents enjoy a variety of recreational and cultural amenities.

Continue reading here >>>


Only Five Penthouses Remain at the Luxury Residential Building on the Morristown Green

MORRISTOWN, N.J, March 1, 2012 – Extraordinary penthouse living in the heart of downtown Morristown has struck a chord with two new home buyers who recently purchased two spectacular Penthouse residences just days apart at 40 Park, one of the most unique and sophisticated luxury residential buildings ever built in Morris County.

The new sales at the upscale condominium building overlooking the Morristown Green has left just five residences remaining in the exclusive Penthouse collection, along with a limited selection of Signature residences

“The success of 40 Park is testament to both its coveted location in the center of Morristown’s dynamic downtown district and the distinctive character of the residences, which combine with the building’s upscale amenities and services to give our homeowners a unique lifestyle experience,” notes Debra Tantleff, a Vice President of Development at Roseland Property Company, which is developing 40 Park in partnership with Woodmont Properties.

“The Penthouses, in particular, are some of the most impressive residences we’ve ever been a part of, setting a new standard for luxury and elegance. We’re delighted that buyers are reacting positively to these exceptional homes.”

The number of prospective buyers visiting the 40 Park Sales Office and furnished model homes has increased significantly in recent weeks, indicating a growing appreciation for 40 Park’s upscale offering, as well as a sense of urgency as specific designs and locations continue to sell out.

“We’re seeing more and more people embracing the idea of customizing their lifestyle through well-conceived single-level living, a maintenance-free environment and a convenient location where they can walk to all that downtown Morristown has to offer,” Ms. Tantleff points out.

“This is true of both area residents moving from throughout Morris County and neighboring locales to those relocating from other parts of the country as 40 Park and Morristown are proving to have wide-spread appeal.”

The new Penthouse sales at 40 Park included a three-bedroom, 3 ½-bath residence featuring 2,788 square feet of luxurious living space, a gourmet kitchen, a huge living/entertaining area and a den. A magnificent 1,800 square-foot terrace wraps around the corner of the residence, offering unparalleled outdoor space and stunning views of the Morristown Green. Also sold was a two-bedroom, two-bath Penthouse featuring 1,730 square feet of living space and a 600 square-foot outdoor terrace facing Market Street with partial views of the Green.

The remaining two- and three-bedroom Penthouses available at 40 Park are priced from $1 million to $2 million and feature up 2,788 square-feet of living space, 2-3 ½ baths, and up to 1,500 square-foot private terraces. Elegantly-designed Signature residences are also available from the upper-$700,000s, giving buyers a diverse offering of floor plans and home types to choose from even as the total number of homes remaining in the building continues to dwindle. All of the single-level residences boast a variety of upscale features and appointments, such as hardwood floors, marble countertops and gourmet kitchens. Balconies with decorative railings and architectural bay windows add a level of design distinction and sophistication.

40 Park homeowners also enjoy The Park Center, a private amenity floor within the building that includes a state-of-the-art fitness center, billiards tables, flat screen TVs and a media room. All homes also come with private, indoor parking and concierge service.

Created to embrace everything that one of New Jersey’s most scenic and historic downtowns has to offer, 40 Park features 76 single-level condominium residences housed in a distinctive seven-story building. Ground level retail such as Roots Steakhouse, Urban Table, Starbucks, Qdoba and the AT&T Store makes going out to dinner or grabbing a cup of coffee as easy as walking just a few steps from your front door. Numerous other shops, restaurants, theatres and art galleries are also within walking distance – as is the Morristown Train Station.

Morristown’s location near several major highways and employment centers adds to 40 Park’s appeal. The community is just a few minutes away from Route 287, Route 78 and Routes 202/206, offering commuters easy access to their places of employment. A number of different day trips are possible, with some of New Jersey’s best hiking trails, scenic lakes and outdoor recreation located a short drive away.

For more information on 40 Park, please call 973-359-0010 or visit To view online video testimonials of residents sharing their experiences at 40 Park, visit The community is located at 40 W. Park Place, Morristown, NJ 07960. The Sales Center is open daily from 10 a.m. to 6 p.m. Guests can call at any time to arrange a private tour.


Award-winning 40 Park Helping Transform Downtown Morristown

via Multi-Housing News Online/Jeffrey Steele, Contributing Writer

40 Park

Morristown, N.J.—Four years ago, the former Epstein’s Department Store in downtown Morristown, N.J., was given new life as 40 Park, an upscale, mixed-use development featuring more than 200 luxury condominiums and rental residences, 66,000 square feet of retail space and an 800-space public parking garage.

In the years since, 40 Park has exerted a transformative impact on Morristown, helping deliver an energetic new vibe to the venerable central business district. The result? Recently, 40 Park was recognized as one of New Jersey’s best downtown location projects, when it captured the coveted Silver Award at Downtown New Jersey’s annual award ceremony.

It was only the most recent in a string of awards the development has snagged since its spring, 2008 unveiling. The Community Builders and Remodelers Association of New Jersey, the New Jersey Builders Association and the National Association of Home Builders (NAHB) have all conferred awards upon 40 Park. Among them was the NAHB’s “Community of the Year” designation, which the organization presented to 40 Park in 2010.

Sited steps from mass transit and other shopping and entertainment venues, this dynamic live-shop-dine destination was conceived and executed by a public-private partnership made up of Roseland Property Company, Woodmont Properties, the Morristown Partnership and the Morristown Parking Authority.

“We are honored to have 40 Park recognized by Downtown New Jersey because it reflects positively on Morristown as a whole, and the livable, walkable, business-friendly environment we’ve created here,” says Michael Fabrizio, executive director of the Morristown Partnership.

He adds 40 Park was not only among the vanguard of new luxury residential buildings in downtown Morristown, but helped attract an assortment of regional and national retailers.

“The new shops and restaurants have successfully attracted patrons from all over the area, bringing more visitors to Morristown and contributing to the overall success and appeal of the downtown district,” he says.

The development’s seven-story, 130-unit rental component, The Metropolitan at 40 Park, has remained 100 percent leased ever since it debuted. Part of the reason is that its level of amenities, service and conveniences had not before been available to renters in Morristown. Experiencing comparable success has been the project’s 76-home luxury condominium building, 40 Park, which overlooks Morristown Green and has attracted buyers with large and spectacular residences, luxury amenities and upscale services.

The effort to conceptualize and bring to fruition the development resulted from a team effort involving myriad public and private entities, notes Debra Tantleff, vice president of development at Roseland Property Company. “As a development partnership with deep roots in Morristown through some of our other successful developments in town, we have a sincere appreciation for this cherished neighborhood. We are thrilled to have worked alongside the various municipal agencies and officials who have helped make our collective vision a reality.”

A Suburban Town Sees Housing Where Retail Rules

via The New York Times

Luxury condos overlook the historic Green in Morristown, N.J.

MORRISTOWN, N.J. — Jordan Eppolito has taken a liking to his new home here in the Morris County seat, about 30 miles west of New York City. Mr. Eppolito, a 28-year-old entrepreneur who plans to open a pizza shop this fall on South Street, lives in a new condominium overlooking the Morristown Green, the historic park at the center of town.

His condominium, called 40 Park, is part of a burst of development and redevelopment that has brought more than 500 new residential units to Morristown in the last three years, attracted young professionals and well-to-do baby boomers, and ignited interest in the town of about 19,000 … READ MORE

Morristown Starbucks Grand Opening to Be Held July 22

Morristown Location is First Starbucks to Open in New Jersey in Two Years.

The wait is over for Morristown residents counting down the days until they can order their caffe lattes and mocha frappuccinos.

Starbucks, the newest addition to the Shops on the Green, will hold a grand opening celebration on July 22 from 5 to 7 p.m. Everyone is invited to come enjoy live music, free specialty coffee drinks and complimentary pastries while mingling with local dignitaries and members of the Morristown business community.

This will be the first Starbucks to open in New Jersey in two years. The purveyor of specialty coffees is returning to Morristown after a five-year hiatus and will occupy a 2,100 square-foot storefront at The Shops on the Green at 40 Park, near its original location. The store will be managed by a former Morristown Starbucks employee, Jennifer Perkoski, who has worked at various other local Starbucks since the Morristown location closed in 2006. Mrs. Perkoski has a bond with these local customers, having grown up in Morris Plans, graduated from Morristown High School in 1998 and worked at area Starbucks for 11 years.

“Coming home to manage the Morristown Starbucks is a dream come true for me,” Mrs. Perkoski said. “The store is beautiful. There is a lot of sunlight, brand new equipment and seating for more than 30 people, as well as outdoor seating. The customers I’ve talked to are really looking forward to it and I’m excited that I will have an opportunity to contribute the store’s success.”

Customers who remember the pre-2006 Starbucks will likely be ordering their coffee from some familiar faces. Long-time Baristas Enrique and Terry will join Mrs. Perkoski as employees of the original Morristown Starbucks who are returning to work in the new location at 40 Park.

“As a company, we are very dedicated to the community,” Mrs. Perkoski said. “Our group here will receive time off to volunteer at local soup kitchens and every day, all of the food that we don’t sell will be donated to area charities. We want to do all that we can to give back to the Morristown community.”

The new Starbucks is a Leadership in Energy & Environmental Design (LEED) certified store. Starbucks will be following strict guidelines from three categories to maintain its LEED status: construction indoor air quality, waste management and post-construction conservation. The strict practices, including the use of portable air scrubbers and a vacuum system, will eliminate dust and debris from the air, allowing Starbucks customers to enjoy air quality of the highest standards. Additionally, more than 75 percent of material used in the store will be recycled and waste will be minimized through the use of devices such as hand dryers instead of paper towels.

“Finding a retailer that is the right fit for a community is an important part of effective mixed-use development, and we feel that Starbucks is an ideal match for Morristown,” said Debra Tantleff, Vice President of Roseland Property Company, which is spearheading the redevelopment of downtown Morristown in partnership with Woodmont Properties.

“Starbucks is the type of business residents like having in their community and one of the many stores at the Shops on the Green that we believe they will enjoy patronizing for years to come. The fact that it is situated in a bright, beautifully-furnished location further adds to its appeal. Many people make going to Starbucks part of their daily routine and other local businesses will benefit from the boost in pedestrian traffic.”

Starbucks joins a growing list of eateries and retail establishments that have recently opened at The Shops on the Green, including Roots Steak House, Urban Table, the AT&T Store and Qdoba Mexican Grill. The shops boast 70,000 square feet of retail space and serve as the foundation for the new 76-unit 40 Park luxury condominium building and the 130-unit Metropolitan at 40 Park rental building, built by the Roseland/Woodmont partnership.

For more information on retail opportunities at the Shops on the Green, please call Cushman & Wakefield at (973) 993-1200.
For more information on 40 Park and The Metropolitan at 40 Park, visit the communities’ websites at and

40 Park Takes Home Five Awards at Annual CBRANJ Awards

Recent Awards Add to Banner Year for the Luxury Residential Building in Morristown

40 Park, the luxury residential community in downtown Morristown, NJ, was honored with five awards at the Community Builders & Remodelers Association of New Jersey’s (CBRANJ) annual awards dinner held recently at the Sheraton Hotel in Parsippany. The new awards contributed to what has been a banner year for 40 Park, which has already earned dozens of prestigious regional and national accolades.

40 Park was named Best Mixed-Use Building by CBRANJ for its combination of luxury condominium residences and ground-level retail, known as the Shops on the Green. The fast-selling building also took home Best Merchandised Model Home Over $750,000, Best Special Feature Room, Best Direct Mail Piece for a Community, and Sales Team of the Year recognizing the outstanding work of Susan Sanzone and Lisa Duerkes.

Earlier 2011 awards include Community of the Year at the New Jersey Builder’s Association’s Sales and Marketing Awards (SAM) in April, one of 12 awards won on the night, and Best Mid-Rise Community in the country from the National Association of Homebuilders in January.

“We’re honored and delighted that 40 Park has once again earned such high praise from our peers in the industry,” notes Debra Tantleff, a Vice President of Development for Roseland Property Company, which developed 40 Park with joint venture partner, Woodmont Properties.

“40 Park is a significant addition to the Morristown community in that it not only provides dramatic new living options in the heart of downtown, but serves as the engine driving the resurgence of this historic, cosmopolitan town. By successfully attracting dozens of new residents to this vibrant in-town location and drawing quality regional and national retail providers, 40 Park has spearheaded a new wave of investment and interest in town that is paying tremendous dividends for all those concerned.”

The success of 40 Park also underscores Roseland and Woodmont’s commitment to excellence and to downtown Morristown, where the partners are in the latter stages of a $300 million effort that includes historic renovations, redevelopment and new construction. The partnership’s other communities in Morristown include Vail Mansion, the Highlands at Morristown Station and Metropolitan at 40 Park.

The Shops on the Green, the retail component of 40 Park, features a combination of local businesses and high-end national retailers, such as Roots Steak House, Urban Table, Qdoba Mexican Grill, Starbucks and the AT&T Store.

40 Park’s 76 luxury condominium residences offer a wide range of one-, two- and three-bedroom floorplans, including spectacular penthouses with dramatic outdoor space and sensational views of the Morristown Green or public piazza.

Prices currently range from the mid-$700,000s to $1 million for the Signature residences. The Penthouses, priced from $1 million to $2.2 million, include up to 3,200 square feet of living space and provide extraordinary private terraces of up to 1,800 square feet of outdoor living space.

Residents of 40 Park also enjoy The Park Center, a private amenity floor within the building that includes a state-of-the-art fitness center, billiard tables, flat screen TVs and a media room. Guests who decide to leave the tranquility of their homes come to The Park Center to relax, exercise and socialize with their neighbors. All homes also come with indoor parking and concierge service. The train station is less than two blocks away and dozens of restaurants, boutique shops and entertainment options are within walking distance.

For more information on 40 Park or to arrange a private tour, please call 973-359-0010 or visit The community is located at 40 W. Park Place, Morristown, NJ 07960.

New Model with Spectacular Views Offers Great Visual of Life in a 40 Park Penthouse

The developers of 40 Park in Morristown recently introduced a new, fully-furnished Penthouse model after selling the previous model. The public is invited to tour the model during an open house being held Sunday, June 5, from 10 a.m. to 6 p.m.

40 Park’s brand new, fully-furnished Penthouse model is now open. The spectacular new Penthouse features sensational views from a magnificent terrace that is ideal for entertaining.

Following the recent sale of a furnished Penthouse model at 40 Park that inspired many buyers to make this luxury Morristown condominium building their new home, Roseland Property Company and Woodmont Properties are introducing this new two-bedroom, 2 ½-bath-plus-den Penthouse model Sunday, June 5th, during 40 Park’s Spring Open House from 10 a.m. to 6 p.m.

The new model is located on the sixth floor of 40 Park and features views of the adjacent public piazza and scenic DeHart Street. The expansive design boasts 1,960 square feet of interior living space and a magnificent 900 square-foot outdoor terrace off of the living and dining rooms that provides an ideal setting for dining al fresco, relaxing with a good book or entertaining guests. Both bedrooms also lead to a private balcony for additional outdoor space.

“We decided to create another phenomenal furnished Penthouse model because so many of our buyers are transitioning from very large single-family homes and the models are extremely effective in helping them visualize themselves in these sophisticated, open, single-level homes,” said Debra Tantleff, a Vice President of Development at Roseland Property Company. “That is particularly true with our Penthouses. Seeing the generous interior space with your own eyes and marveling at the views from the private terrace makes it easy to appreciate the level of luxury and the unique lifestyle opportunities that await 40 Park buyers.”

The furnished model home utilizes tasteful, modern furnishings to enhance the Penthouse’s upscale features, such as granite countertops, stainless steel appliances, Kohler whirlpool tubs and Brazilian walnut hardwood floors. Furniture and accessories on the terrace show buyers how they can take advantage of the relaxing outdoor space.

“Our model residences have been very well received, leading to sales of many unique designs in the building as well as to the model homes themselves,” Ms. Tantleff points out. “For those buyers looking for alternative design ideas, we offer a free consultation with a professional interior designer, who will help them choose a style that suits their unique needs and tastes.”

Available for $1.315 million, the Penthouse model represents one of the best opportunities to own a luxury residence with magnificent outdoor living space in Morristown, and the lifestyle perks don’t end there. 40 Park is located right across the street from Morristown’s famed colonial Green, a central gathering point and one of the most scenic downtown settings in all of New Jersey. Dozens of upscale shops, restaurants and cultural destinations are a short walk away.
Roots Steak House, Urban Table, Qdoba Mexican Grill and the AT&T Store are all located in the Shops on the Green on the ground floor of 40 Park, with a Starbucks coming soon. Amenity-rich Headquarters Plaza, The Morristown Train Station and the Mayo Performing Arts Center are all within two blocks.

Residents of 40 Park also enjoy The Park Center, a private amenity floor within the building that includes a state-of-the-art fitness center, billiard tables, flat screen TVs and a media room. Guests who decide to leave the tranquility of their homes and terraces come to The Park Center to relax, exercise and socialize with their neighbors. All homes also come with private, indoor parking and concierge service.

Only a limited number of homes are available in the award-winning building of 76 luxury condominium residences. All one-, two- and three-bedroom condos feature a variety of layouts. Prices currently range from the mid- $700,000s to $1 million for the Signature residences. The building’s Penthouses, priced from $1 million to $2.2 million, include up to 3,200 square feet of living space and provide extraordinary private terraces of up to 1,800 square feet of outdoor living space.

For more information on 40 Park, please call 973-359-0010 or visit The community is located at 40 W. Park Place, Morristown, NJ 07960. Guests who are unable to attend the open house can call to arrange a private tour.

Mendham Couple Embraces Penthouse Living at 40 Park

40 Park Terrace

When Eldon and Fern Priestley toured one of the penthouse residences at 40 Park in downtown Morristown they knew it was the perfect change for them. The Priestleys were getting tired of maintaining their large home in Mendham and they wanted more time to travel the world. In addition, they saw that they could change the style of their home without sacrificing much living space.

“We walked in and we said ‘this is perfect,’” Mrs. Priestley said. “We wanted to be close to everything that Morristown offers. And we like to travel, so we wanted to be able to just lock the door and go whenever we felt like it.”

The Priestleys moved into their 40 Park penthouse in September. The 3,200 square-foot features three bedrooms, 3 ½ baths and an 800-square-foot outdoor terrace that overlooks the Morristown Green. The spacious floorplan also offers a gourmet kitchen, formal dining area, living room with high ceilings and a customizable den. Elegant French doors connect the living room to the outdoors and their private view of the Green.

Because the Priestleys took a month-long vacation to Israel and Europe soon after moving in, they didn’t get a chance to use the terrace much during warm weather months. Now that spring has arrived, they’re eager to take maximum advantage of their outdoor sanctuary. Soon, potted plants, patio furniture, friends and family will fill this private entertaining area that is unique in New Jersey.

Just as important as the ability to travel and entertain for the Priestleys is the shopping, dining and mass-transportation options downtown Morristown offers right at their front door.

Walking to the pharmacy, dry cleaners, the community theater or their favorite restaurant is easy. The couple also enjoys overnight trips to New York City, which are much more convenient when you can walk to the train station.

“We’re ten minutes from everything: five minutes from the library and a short walk to the train station,” Mrs. Priestley said. “We like to go to Carnegie Hall and to the museums in New York quite often, and when we do, we will stay overnight. It’s nice not having to worry about where we parked our car. We can just get on the train and come back whenever we like.”

The Priestleys moved just in time to avoid a winter full of snow shoveling and windshield scraping. Mr. Priestley, a retired lab manager, said he was actually able to enjoy the snow for the first time in decades. He would sit in his warm penthouse or grab a table at Greenberry’s Coffee and Tea Company and watch it accumulate on the Green.

Having lived in nearby Mendham for more than 20 years, The Priestleys watched Morristown evolve into a thriving, upscale urban community. They were excited to become a part of it, embracing the “new urbanist” way of life.

“We think Morristown is great. It’s a town that cares about its beauty and its architecture,” Mr. Priestley said. “Any time a building is constructed or renovated, they always do a beautiful job. There is so much to do — from feeding your cultural appetite to feeding your natural appetite. We jumped at it when we had the opportunity to buy here, and we couldn’t be happier.”

Located in a distinctive seven-story building, 40 Park features 76 luxury condominium residences with a variety of one-, two- and three-bedroom floorplans. Prices currently range from the mid- $700,000s to $1 million for the Signature residences. The building’s Penthouses, priced from $1 million to $2.2 million, include up to 3,200 square feet of living space and provide extraordinary private terraces of up to 1,800 square feet of outdoor living space. Only a limited number of homes are available in the award-winning building.

All homes at 40 Park feature a variety of upscale finishes and appointments, such as granite countertops, stainless steel appliances, Kohler whirlpool tubs and walnut or cherry hardwood flooring. The Park Center, a private amenity floor, boasts a state-of-the-art fitness center, billiard tables, flat screen TVs and a media room. The homes also come with private, indoor parking and concierge service.

Developed by Roseland Property Company and Woodmont Properties, 40 Park also features street-level retail space as part of “The Shops on the Green” which currently includes such upscale tenants as Starbucks, Roots Steak House, Urban Table, an AT&T retail store and Qdoba Mexican Grill. Discussions with additional tenants are underway.

For more information on 40 Park, call 973-359-0010, or visit The community is located at 40 W. Park Place, Morristown, NJ 07960.